Compare priority geo markets by software development budgets, tech talent density, and average development cost.
| GEO | Product software / SaaS / Enterprise software | IT services / integrators / custom development | Financial services / insurance / fintech | Cybersecurity | Retail / e-commerce / FMCG / supply chain | Total |
|---|---|---|---|---|---|---|
| United States | $1.40T Sum of available figures across all listed verticals. | |||||
| Europe / EU | Exact EU vertical number is not disclosed in open sources. Financial services is part of the group generating more than 40% of European tech spend. Forrester | Exact EU-only retail IT spend was not found in open sources. | Available total $691.0B+ Sum of available figures only. Finance and retail are not included because exact open figures are not disclosed. | |||
| Israel | Proxy $3.9B Enterprise software = 26.5% of Israeli high-tech fundraising of $14.6B in 2025. Israel Innovation Authority | Proxy $81.6B High-tech services output: 69% of NIS 352B high-tech output in 2025. Israel Innovation Authority | Fintech-only figure is not disclosed. Cyber, enterprise software and fintech together account for more than 60% of $14.6B high-tech fundraising. Israel Innovation Authority | No reliable direct figure found. This vertical is not confirmed as a leading Israeli high-tech funding segment. | Proxy total $89.9B Sum of available proxy figures. Not a direct corporate IT-spend total. | |
| Russia | $8.2B IT services excluding cybersecurity: 638B RUB in 2024. Custom/project software inside it: about $1.9B. ITRN / TAdviser data | $35.6B Sum of available figures across all listed verticals. |